Welcome to MailSequence

Today we're excited to introduce MailSequence, a new approach to email outreach that puts deliverability first.

Why We Built MailSequence

After years of helping sales teams scale their outbound efforts, we noticed a consistent problem: as volume increased, deliverability decreased. Teams would start strong, but within weeks their emails were landing in spam folders.

The usual advice was to "send less" or "warm up your domain." But that didn't solve the underlying issue: most email tools weren't designed with deliverability as the primary concern.

The Deliverability Problem

When you send high volumes of cold email, three things happen:

1. Sender reputation degrades - ISPs flag your domain as a bulk sender
2. Engagement rates drop - Lower open rates signal to ISPs that recipients don't want your emails
3. Spam complaints increase - Even a small percentage can tank your deliverability

Traditional solutions focus on features: more automation, more integrations, more analytics. We took a different approach.

Our Solution: Deliverability-First Architecture

MailSequence was built from the ground up to maintain high inbox placement rates at scale:

Inbox Rotation

Instead of sending all your emails from one address, MailSequence distributes sends across multiple connected inboxes. This means:

• No single inbox exceeds safe daily limits
• Sender reputation remains healthy across all accounts
• You can scale volume by adding inboxes, not increasing per-inbox risk

Automated Warmup

New domains and cold inboxes need time to build reputation. Our warmup system:

• Gradually increases daily send volume over 2-6 weeks
• Monitors reputation signals in real-time
• Automatically adjusts if issues are detected
• Ensures you're ready for full-volume sending when complete

Real-Time Monitoring

We track deliverability metrics across all your connected inboxes:

• Sender reputation scores
• Bounce rates and spam complaints
• Estimated inbox placement rates
• Reply rates and engagement signals

You get proactive alerts before small issues become big problems.

Who Is This For?

MailSequence is built for teams who need to send personalized outbound email at scale:

• Sales teams doing cold outreach to prospects
• Recruiters reaching passive candidates
• Agencies managing campaigns for multiple clients
• Nonprofits engaging supporters and donors

What Makes Us Different

Unlike other email tools, we:

• Enforce best practices - We guide you toward strategies that maintain deliverability
• Prioritize quality over quantity - Our UI encourages thoughtful, personalized outreach
• Provide transparency - You see exactly how your emails are performing and why
• Keep it simple - Complex deliverability strategies automated behind the scenes

Getting Started

Ready to try MailSequence?

• Start your free trial (no credit card required)
• Connect your first inbox (Gmail, Outlook, or SMTP)
• Import contacts or connect your CRM
• Build your first sequence from our templates
• Launch with confidence

We recommend starting with warmup enabled, even if you have an established domain. A few weeks of gradual ramping ensures long-term deliverability success.

What's Next

We're just getting started. Here's what's coming soon:

• Team collaboration features - Share sequences, assign follow-ups, track team performance
• Advanced A/B testing - Statistical significance tracking for sequence optimization
• CRM integrations - Deep two-way sync with Salesforce, HubSpot, and Pipedrive
• Custom sending schedules - Per-contact timezone optimization and send window controls

Follow our blog for product updates, deliverability best practices, and cold email strategies that actually work.

---

Questions about MailSequence? Contact our team or check out our FAQ for quick answers.

Let's build your outbound engine together.

— The MailSequence Team